KS-TV

TV App

Contribution

Design strategy
Design mentorship
Research/testing
Prototyping
Product design

The Challenge

Assist coaches deliver classes
Engage and educate kids/parents
Support an ever-changing curriculum
Maintain design consistency

Every month the programming team create a new curriculum of classes that are sent out to over 120 centre TVs serving 44,000 kids. The TV is used to assist the Coach in delivering engaging, consistent classes.

Catering to a complex audience

This is a unique product as it needs to serve three very different users.


Coaches: there are currently over 300 coaches delivering classes so it needed to be intuitive to use. The TV is their conductor and they rely on it to deliver class clearly and consistently.


Kids: need to find it engaging and understand what is being presented to them. They need it to be familiar but not feel repetitive and boring.


Parents: observe the classes, they need it to explain the relevance of the curriculum. They want to see results and understand how the programme progresses over time.

Identifying design opportunities

Through research, engaging with parents, coaches and observing classes I helped the team identify moments of class where the TV can be used to create anticipation, excitement and memorable rewards.

We wanted the experience for kids and parents to be educational, fun and rewarding.

Moments of WOW!

Making changes that have impact

After numerous workshops with the programming team and Coaches, we identified and prioritised the key areas of class where design would have the most impact.

Child check in

Creating anticipation and engagement at the start of class.

Arriving at class was identified as a key moment where we could add value. Taking inspiration from the gaming world I designed a virtual lobby that checked in kids at they arrived to class. Seeing their names and photos and welcoming them created excitement and anticipation bringing smiles to kids and parents.

Video recoding of an Awards Ceremony in a KidStrong centre

A dynamic rewards ceremony

Creating a memorable moment of reward for parents and kids.

The end of class is when kids and parents receive various rewards. For this moment I designed an awards ceremony for the TV. This assisted Coaches in delivering consistent awards, and acted as a backdrop to the ceremony making the experience memorable and sharable.

Mini games

Creating mini games to help deliver more engaging classes.

Taking inspiration from popular kids educational/entertainment I created re-usable mini game templates for the team. This elevated the experience beyond a set of slides into more dynamic and interactive experiences.

This example is a prototype for a dynamic template enabling the programming team to create more interactive and engaging sections of class.

Interactive prototype made in Rive. Click/Tap on the arrow to interact.

Easy to create content

Designing a workflow and system for coaches to create and publish classes

Classes are 45mins long, they change weekly and cater to several age ranges. With such a vast amount of content to create, and curriculum to design, the programming team needed a way to streamline this process.

Through workshops and observing the existing process I helped create a visual grid system enabling them to build classes from predesigned templates. This provided more visually consistent classes, and made significant improvements to the teams workflow and output.

More projects

Services

UX Design
Product design
Prototyping
Animation
User research
Design leadership

Skills

Figma
Adobe Creative suite
Rive
Proto.io
WebFlow
Cinema 4D